CategoryBusiness

Not all customers are created equal

After being in the sales “business” for almost over 20+ years now, I have come across thousands and thousands of customers, if not millions via the companies I have worked for in the UK and Scandinavia. The thing is that, some customers are bound to click right away with you, some take time, while others just “waste” your time. Yes, I said it, the word that should never be...

What can an investment do to your business?

There is no business that can survive without investments. And that is probably true in your case as well. So let’s get down to the nitty gritty of what investments in your business really mean. What is an investment actually? The investment you are getting is NOT and investment being pumped in the product or service, it’s in YOU as a person, as a character, as a salesman and as a...

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